Wednesday Words: Repin

Today's Wednesday Words is a continuation of the past few weeks, focusing on terminology associated with Pinterest. Today's word is Repin.

Repinning is when you're looking through the pins of people you follow, see one you like and "re-pin" it to an appropriate board for your Pinterest account. It can also be from Pins suggested to you by Pinterest. Repinning shows you have interest in what the other Pinterest user has shared and helps you find new things to add to your boards as well.

Wednesday Words are a series of definitions released on Wednesday each week regarding a word found specific to Facebook's social media platform, or may be a generic word dealing with social media. These definitions are to help provide you with a better understanding of common and uncommon terms associated with Facebook and social media. You can find all the Wednesday Words by clicking on the Wednesday Words tag below.

Wednesday Words: Pin

Once again, this week delving into terminology from  Pinterest.

Today's word is Pin.

A pin is any image used to mark a website on Pinterest. You PIN the image to denote the article with a brief description. These pins can then be referred back to later on for something you're looking for or wanting to do.

Items are pinned to a Pinterest Board. You select which board you want to pin it to when you decide to Pin it.

Wednesday Words are a series of definitions released on Wednesday each week regarding a word found specific to Facebook's social media platform, or may be a generic word dealing with social media. These definitions are to help provide you with a better understanding of common and uncommon terms associated with Facebook and social media. You can find all the Wednesday Words by clicking on the Wednesday Words tag below.

Wednesday Words: Board

Today we're going to delve into terminology from another social media network - Pinterest. While many times we've shared articles about Pinterest and how it can help with social media marketing endeavors, we haven't ever really touched on the terminology, tips or tutorials regarding Pinterest. For many users new to social media or social media marketing, Pinterest can be a bit confusing. So over the next few weeks we will start intersparcing tutorials and tips for Pinterest along with tips and tutorials for other social media networks we already cover.

We start out this week with the word Board.

A board, in Pinterest, is basically similar to a corkboard at home where you'd pin recipes, menus, etc. The difference is, the board is online on Pinterest and serves as a category where you can pin specific things to it.

So, for example, my board "Favorite Recipes" contains nothing but recipes I want to try or have tried and really like. Another of my boards, Video Game related, contains links to things I find interesting on Video games. Some of them contain links to my own articles. Another board, Etsy, contains pins of all items I created in order for me to promote sales through Pinterest.

From a social media marketing standpoint, you want different boards to share things in different topics, but also to promote things specific to your company. You could have a sales board or a book covers board or really anything you can think of.  More importantly, if you blog for your company regularly, you can share your blogs, assuming they have appropriate imaging to do so, through Pinterest.

Pinterest is a whole new world for those new to social media. Take time to learn it!

Wednesday Words are a series of definitions released on Wednesday each week regarding a word found specific to Facebook's social media platform, or may be a generic word dealing with social media. These definitions are to help provide you with a better understanding of common and uncommon terms associated with Facebook and social media. You can find all the Wednesday Words by clicking on the Wednesday Words tag below.

Friday Sharing: More Pinterest Tips: 11 Things brands need to consider when pinning

Pinterest is an interesting social network for brands to branch into. Not only do you have to make sure the stuff on your website is interesting and has good graphics to make it pinnable, you also have to be actively involved in Pinning and sharing stuff on your brand's Pinterest boards.

Hello Society has a great article regarding 11 tips brands need to consider when pinning on Pinterest.

Did you know you can schedule pins? (I didn't, now I need to look into this).

Remembering to audit Pinterest just like you audit your other social media networks.

Planning out Pins, sharing pins and more.

If you hire a social media manager for your brand, be sure that they understand Pinterest and branding with Pinterest as well.

Check out this article for other useful tips and information that you should consider when branding with Pinterest: http://hellosociety.com/blog/11-things-brands-need-to-consider-when-creating-their-pinterest-marketing-strategy/

Friday Sharing: How to Plan a Successful 2015 Pinterest Strategy

The year may be a little more than half over, but this blog post over at HelloSociety provides tips that can be used to create a successful Pinterest Strategy.

Tips include:

• How to gain more followers and increase engagement
• How to increase your website's traffic
• And ways to increase sales.

If your brand is on Pinterest, this article may be of help to you for your second half of the year social media planning.  If you aren't on Pinterest yet, this may give you some ideas of what to do when you do branch into Pinterest.

Check out the article here: http://hellosociety.com/blog/how-to-plan-a-successful-2015-pinterest-strategy/

Have a great weekend!

Saturday Stats: 30 Billion is a HUGE Number

Do you use Pinterest?  Don't be ashamed if you do.  Many companies and social media marketers are turning to Pinterest to gain followers and share content with Pinterest users as well.

Pinterest is interesting because it draws people to articles based on images as well as useful, shareable content on your website.

Pinterest launched in 2010 and has, in four years, had more than 30 BILLION pins created.

30 Billion.  That's a lot of pins.

If you aren't on Pinterest yet, you may want to look into it as part of your social media marketing plan.  Pinterest has a partner program for brands that you can easily become a part of.

Check out the articles below regarding the way Pinterest is making a hit in the social media sphere.

For more information: http://blogs.constantcontact.com/product-blogs/social-media-marketing/pinterest-features/

And for even further information: http://techcrunch.com/2014/04/24/pinterest-30b-pins/

Happy Saturday!

Friday Facts: How Small Businesses Can Leverage Pinterest

Today's link comes from a tip from LinkedIn which then took me to this article on Pinterest.  It has some useful tips that you can use to improve your small business' impact on Pinterest.  Produced by the Business2Community site and written by Harsh Ajmera, take a couple minutes to read the article, found here:  http://www.business2community.com/small-business/small-businesses-can-leverage-pinterest-effectively-0823034#!CKqYS

As always, if you see any good articles we can link on Fridays, please don't hesitate to leave them in replies to this thread or future posts.

Also, our First Friday post is a bit delayed.  It will be out later this afternoon.  enjoy!