Wednesday, October 8, 2014

Wednesday Words: Twitter Mute Button

The Twitter Mute Button is a way for users with iPhone or Android devices to be able to mute people they follow.

From Twitter's blog on the subject:
In the same way you can turn on device notifications so you never miss a Tweet from your favorite users, you can now mute users you’d like to hear from less. Muting a user on Twitter means their Tweets and Retweets will no longer be visible in your home timeline, and you will no longer receive push or SMS notifications from that user. The muted user will still be able to favorite, reply to and retweet your Tweets; you just won’t see any of that activity in your timeline. The muted user will not know that you’ve muted him/her, and of course you can unmute at any time.
To learn more about the feature, click here:

Wednesday Words are a series of definitions released on Wednesday each week regarding a word found specific to Facebook's social media platform, or may be a generic word dealing with social media. These definitions are to help provide you with a better understanding of common and uncommon terms associated with Facebook and social media. You can find all the Wednesday Words by clicking on the Wednesday Words tag below.

Tuesday, October 7, 2014

The Monday Search: Job Listings Current as of 10/06/14

There are many jobs available out there for people knowledgeable about Social Media, but sometimes finding the job isn't easy.

Don't worry! Each week (when I have time) I will be featuring 3-5 jobs currently available as of Monday. Additional sites will be linked at the very bottom of the article and listed as sources. Other sites may be listed as well.

This post is a wee bit late as I had an unexpected trip out of town which involved panicked getting ready to go Sunday night (which is when I usually write this) and 10+ hours of driving.  Needless to say, I was exhausted when I got to my hotel so the posts were not ready to go.  Double dosing posts today.

Here are this week's job listings I found interesting:

Newsday Media Group is hiring a Social Media Moderator in Melville, NY.

Responsibilities: is looking for a Social Media Moderator to help manage our Twitter, Facebook and overall social media strategy, oversee comments on the website and manage user-generated content from our headquarters in Melville, Long Island. The ideal candidate is a sharp, hardworking and flexible journalist who lives and breathes social media 24/7. We’re looking for someone to help us to engage users on social media sites such as Facebook, Twitter, Tumblr, etc. Brainstorm, draft and implement strategies to guide our social media efforts. Monitor comments and user-generated content on Work with editors and reporters on using social media in newsgathering. Steer tips on breaking news/community news to the appropriate online and print editors. Build and maintain relationships with other websites, and serve as a conduit for ideas. Participate in special projects as assigned.


  • Bachelor's degree in journalism, mass communications or related field. 
  • Previous experience in a newsroom setting. 
  • Good understanding/knowledge of community-building and newsgathering on social media sites/blogs. 
  • Solid copy-editing and sharp writing skills to engage our audience. 
  • Flexibility to work various shifts and monitor online content. 
  • Reliable transportation to and from our Melville, Long Island office. 
  • Experience with PHP, Javascript, MySQL and/or data visualization a plus. 

For more information:

Scott & White Healthcare is seeking a Social Media and Web Content Manager in Temple, TX

Responsible for all aspects of the Scott and White (SWHP) online presence. This includes creating content for and maintaining the SWHP website and subsides, digital newsletters and search engine optimization. It also includes implementing SWHP social media strategy to develop brand awareness, generate inbound traffic, cultivate leads and engage the community in improving their own health outcomes.


  • Professional experience writing content for the websites - functional understanding of html, flash, CSS and dynamic websites
  • Proficient in content marketing theory and application
  • Experience sourcing and managing content development and publishing
  • Maintains a working knowledge of principles of search engine optimization
  • Demonstrate creativity and documented immersion in social media
  • Displays in-depth knowledge and understanding of social media platforms and their respective participants (Facebook, Twitter, Yelp, Google+Local, YouTube, Instagram, Pinterest etc.) and how each platform can be deployed in different scenarios
  • Demonstrates winning online community management techniques
  • Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues
  • Working knowledge of the blogosphere relevant to the healthcare field
  • Possesses strong foundation in digital marketing analytics, able to demonstrate why their ideas are analytically success of various search engine optimization and social media tactics through benchmarking and ongoing measurement
  • Excellent writing and language skills
  • Strong problem solving skills
  • Ability to manage multiple projects simultaneously with a high-level of independence.

For more information:

Kelly Services is hiring a Project Manager-Social Media in Hillsboro, OR.

Our client, a large Semiconductor Chip manufacturer, is currently seeking a Digital Marketing Governance Project Manager for a 6 month temporary position with the opportunity for an extension.  The position is located in Hillsboro, Oregon.

By working for our client, you will be exposed to a large global company (listed on NASDAQ), work in a firm with revenues of over $50 billion dollars, having 100,000 employees, being a leader in the semiconductor chip industry, work in a fast paced corporate environment and be an integral part of the Digital Marketing Business Excellence team.

For more information:

Other listings:
The Monday Search is a brief listing of jobs available for those in the social media marketing field. All jobs are found through internet searches and are just featured because they are of interest to me. Monday Searches will contain links to sites with other job listings in addition to the ones listed here.  If you are interested in having a Social Media job opening featured for your company, please send me a message via Facebook on my page or my profile.

Tuesday Tips: Use an Editorial Calendar

Last week, the Wednesday Word explained what an editorial calendar was.  This week, we tell you to put it to use.

Editorial calendars are especially handy when you have multiple individuals working on your social media accounts.  It allows them to see what has been planned out for future days (like questions to be asked, blog posts to be shared etc.) so they make sure they don't post something similar the same day or a day close to it. It also allows for planning posts for holidays or when vacations hit so that posts are planned and scheduled ahead of time.

Of course, there are always surprises that pop up and that can allow you to change things up a bit if you have a calendar in place to see where to move it to.

Editorial calendars are especially useful if you maintain multiple pages/twitter accounts for various parts of your business.

How far out you set up your editorial calendar is totally up to you and your team.  Some folks say 30 days is good, others say 60, some say 90 (I say 90 is just way too far out there).  Figure out what works best for your brand then implement it. You will find it saves you time and energy in figuring out what to post when and where each day.

Tuesday Tips are a series of tips released on Tuesday each week regarding a hint or tip to help you manage and market your Facebook presence better. You can find all the Tuesday Tips by clicking on the Tuesday Tips tag below.