Thursday Tutorials: How to Find The Info for Optimizing Posts

In a previous week, under Tuesday Tips, we talk about Optimizing Post Times.  Unfortunately, I didn't get a chance to finish this article for that Thursday as I was out of the state for work and got a bit behind.  Have no fear, this week we'll talk about how to find the stats you are looking for.

So we'll look at the first screen you see as an admin when you look at your page as an admin.

Click on the "See Insights" button, which will give you a screen like this:  (note you will not see the See Insights option if you do not have a minimum of 30 likes).

If you scroll down a little bit more you'll see the basic stats, but what you really want to know is when people are viewing your posts so you know to post before that so it gets into their feed.  To see this, click on the Posts button (on the line with Overview - likes - Reach -etc).  That will change the page to this:

This page shows you two things.  The top bar is the number of people viewing per day of week.  The bottom graph is the "what times of days people view my posts."

For me, I post around 9 a.m. every day.  You see an increase in page views between just before then and through 8 p.m.  So posting in the morning is a good thing for me.  Other sites can show other fluctuations, such as early morning post views, or lunch time.  Pay attention to your users and you'll get a better idea of when to post it to be sure they see it.

If you have other questions, feel free to ask them in the comments.

Thursday Tutorials are a series of tutorials designed to help people who may not be as Facebook savvy as other people.  Some tutorials will be targeted towards newbies to the social media world, others will include tutorials for more advanced users.  Thursday Tutorials are written for the layman and are designed with everyone in mind.  You can find all the Thursday Tutorials by clicking on the Thursday Tutorials tag below.