Tuesday, January 28, 2014

Tuesday Tips: Optimize Post Times

Once you have more than 30 users, it's good to regularly look at your Page Insights to learn what your fan's habits in viewing your page are.

You will notice, over time and as your page grows in likes, that the statistics will change too.  Knowing some of these statistics will help you reach more of your users with your posts.

One of the important stats to reaching more users is knowing when the majority of your users view your posts.  For example, on my UOHomeDecor page, the my users see more of my posts over the middle of the day, so scheduling posts during that time would be of help to me and to them.

The day of the week for posts doesn't seem to matter for this page as it looks like approximately the same number of users see posts each day.


Each page's users are unique.  If you maintain multiple pages, there is a chance that some pages will have similar viewing schedules while others are totally different.  Schedule posts via Facebook post Scheduler or Hootsuite or other products to post an hour or so before your normal peak viewing time to optimize your post's reach.

I hope this tip is useful to you.  If you have any questions or suggestions for tips, please feel free to leave a comment.  We'd love to use your questions to provide answers as tips for others.

Tuesday Tips are a series of tips released on Tuesday each week regarding a hint or tip to help you manage and market your Facebook presence better.  You can find all the Tuesday Tips by clicking on the Tuesday Tips tag below.

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