Instagram is a popular application that allows users to share photos. Users are able to apply filters to images before they share them. Instagram will post to its own network as well as Facebook, Flicker, Twitter and Foursquare.
Instagram is definitely targeted towards mobile users and for social sharing and has more than 15 million users. It is available for both iOS and Android devices.
Some brands are even using Instagram, including:
- Benefit Cosmetics
- Lancôme’s
- Chobani
- Ben and Jerry's
And more.
If your brand would be considered photo heavy - perhaps a restaurant where you want to share photos of your food, etc., or a boutique, you may look into adding Instagram to your social networking.
Wednesday Words are a series of definitions released on Wednesday each week regarding a word found specific to Facebook's social media platform, or may be a generic word dealing with social media. These definitions are to help provide you with a better understanding of common and uncommon terms associated with Facebook and social media. You can find all the Wednesday Words by clicking on the Wednesday Words tag below.
