You've taken the time to set up your Facebook page, Twitter account and maybe Pinterest or other accounts, but you aren't getting many followers. Chances are it's because no one knows you have those things available for them to follow you on. Today's society is very social media driven and if they see that you have a Facebook page or other social media, chances are they will look into it and follow/like/etc.
What this means for you is you need to update your marketing materials, including but not limited to your business cards, receipts, emails, signs, window art, kiosk art, etc. You can include just your address, or if you're really tech savvy, add a QR code that takes them to the social media platform where they can easily like you and go from there.
Once you have the marketing materials redone, be sure to pass it out and let people know verbally that they can find you on these social media platforms.
Every bit of promotion helps and sometimes hearing it and then seeing it will get them to follow you.
Tuesday Tips are a series of tips released on Tuesday each week regarding a hint or tip to help you manage and market your Facebook presence better. You can find all the Tuesday Tips by clicking on the Tuesday Tips tag below.
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