Wednesday Words: Ello

Today we talk about another new social media platform: Ello.

Ello is an ad-free social media network which was founded by a small group of artists and programmers.

The Ello Manifesto tells all about it and is as follows:

"Your social network is owned by advertisers. 

Every post you share, every friend you make, and every link you follow is tracked, recorded, and converted into data. Advertisers buy your data so they can show you more ads. You are the product that’s bought and sold. 

We believe there is a better way. We believe in audacity. We believe in beauty, simplicity, and transparency. We believe that the people who make things and the people who use them should be in partnership. 

We believe a social network can be a tool for empowerment. Not a tool to deceive, coerce, and manipulate — but a place to connect, create, and celebrate life. 

You are not a product."

So it's a total opposite of Tsu, which sees you as a product.

Ello is still in its infancy and the only way to get in to try it out is to get an invite from someone who is already a part of Ello.  If you want an invite, please feel free to contact me and I'll do what I can to get you one to try it out.

So to sum it up, Ello is a new, ad-free social media platform that is still growing and learning how to work.  Check it out when you can at www.ello.co

Wednesday Words are a series of definitions released on Wednesday each week regarding a word found specific to Facebook's social media platform, or may be a generic word dealing with social media. These definitions are to help provide you with a better understanding of common and uncommon terms associated with Facebook and social media. You can find all the Wednesday Words by clicking on the Wednesday Words tag below.

Tuesday Tips: Use More Visuals

We've talked about using visuals in the past (images, etc.) to draw people in and to get them to share it, but something we didn't talk about is how to use it on your website.

Images can be used and placed on your website then shared via social media sites, such as Pinterest, Twitter and Facebook accompanied by a link to encourage more people to visit your site.

Cynthia Sanchez, Founder of Oh So Pinteresting comments on it on Constant Contacts' blog:

“Visuals are easier to relate to than text so include images in your content that can be pinned to Pinterest and shared across other networks.”

The younger generations are a visual generation. They share any image they like and if they like an image about a story, they click on it to go to the story to read more about it. Using good images/creating good infographics and/or memes is a great way to drive traffic not only to your social media but to your website as well.

Remember the adage: A picture is worth a thousand words.

Tuesday Tips are a series of tips released on Tuesday each week regarding a hint or tip to help you manage and market your Facebook presence better.  You can find all the Tuesday Tips by clicking on the Tuesday Tips tag below.